Untitled Document
Creating a professional print design and sending it to print can be a daunting technical process. As a print designer, you’ll need to know specialized ways to gather information, create design briefs, settle on a look and feel, work with print houses, and create dynamic designs that produce a branded experience. Let our Adobe Certified instructors lead you through your first print design project!
**PRE-REQUISITES: You MUST have taken Illustrator 1-6 OR InDesign 1-6 (or have equivalent knowledge)
In Learn iT’s two-day Guided Print Design Lab, our expert instructors will lead you step-by-step through a design project. You’ll be guided through design creation, “usability” layout, the review process, pre-press preparation, and tips and tricks. Your instructor will also act as your extra-nice Design Director; they’ll offer advice and answer questions when you get stuck. You’ll learn invaluable information that will keep you from feeling lost in the professional world.
Professional print design is much more than just knowing the software. If you want to create professional work, it is incredibly useful to have direct guidance from a practiced expert.
DAY 1 – Pre-Press and Project Initiation
Guided by an instructor, you will learn about and perform the following on a sample project:
- Overview of a print project
- Initiating a project – the client meeting
- Creating a creative brief
- Deciding between paper and ink choices
- Goal based design research
- Creating a brand identity look and feel
- Determining print specifications
- Acquiring printing price quotes and negotiating price
DAY 2 – Production and Design
Guided by an instructor, you will create a series of brand specific designs driven by your work from day 1.
- File set up for stationary packages, brochures, newsletter, posters, & event invitations
- Design creation
- Tips and Tricks for smooth production
- Using your research while you design
- Preparing images for print
- The review process
- Exporting print-ready files.